A Crash Course on Internet Telephony: VoIP and Unified Communications

Voice over Internet Protocol (VoIP) and Unified Communications (UC) are two concepts you hear a lot in today’s business setting. As the constant growth of technology paved the way for a rapidly changing business landscape, so did the way we communicate. 

Yet the real value of investing in VoIP and unified communications can best be described by the way these technologies go above and beyond messaging. Through an effective VoIP system, you modernize the way you communicate to your employees, customers, and business partners. How so?

A VoIP Foundation

Let us put VoIP in a more understandable setting. Some companies use a traditional phone network where there is a central number, and employees and departments are given phone extensions. When a call comes in, an operator or an automated system asks the caller for their intended contact person. The call is then connected to the right person. 

Without VoIP and unified communications, you can be losing valuable business. Your traditional phone network may not have the capacity to take messages when no one answer the phones, or consumes more time to connect the caller to the person they intended to talk to. You lose valuable time that could have been spent on productive means, such as when your receptionist has to leave the lobby to call an employee to the phone, and that person has to stand up and leave his workstation. 

Having VoIP and unified communications then makes your telephone system more manageable, lowers operating cost, and improves efficiency, particularly when it comes to communicating with potential clients and existing customers. It ensures you never miss a business opportunity, and that your employees are equipped with the best tools to communicate effectively. Yet the potential doesn’t end there with VoIP. You can do more with this technology when you pair it with unified communications.

Unified Communications

You can have VoIP with unified communications, but you can never have UC without a good VoIP foundation. Unified communications refer to a group of technologies that helps you maximize your VoIP system. Think then of VoIP as your primary communicating system, and UC is the tool that helps you maximize this system. 

With a system based in VoIP and unified communications in place, you can further explore more opportunities. Take for example contact centres: you can do away with multiple servers based on multiple technologies from different vendors by just having a VoIP telephony platform in place. You can even integrate solutions which will help you run your business in a user friendly, measurable, and easily monitored setting. 

We at Crosspoint Telecom know the value of having effective VoIP and unified communications solutions in place to improve your business. Contact us today to find out how you can improve your bottom line with top-line revenue growth, fostered by improved productivity across the board. Aside from these benefits, you can also reduce costs at the same time, thereby enhancing both productivity and efficiency. 

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